Blog 4: How Floating Changed My Life (And Became My Life)
Blog 4: How Floating Changed My Life (And Became My Life)
By Cawthon Brown, Owner of Float Pod® Pro, Float Plus Spa, and Founder of Float OS™
Introduction:
If you had told me ten years ago that I’d be the owner of one of the most widely-used float therapy brands in the world, I probably would’ve laughed—and then quickly gotten distracted by something else.
Because that was my life before floating.
Living with ADHD was like running a race with no finish line. My mind was always on, always moving, and often spinning in five directions at once. I wasn’t lazy. I wasn’t unmotivated. But I was overwhelmed—constantly. It made traditional paths hard to follow. Focus was a muscle I hadn’t yet trained.
Then I found floating.
And everything changed.
The First Time I Floated:
I still remember the first time I stepped into a float tank. It was 2013. I had just begun working with a few early pioneers in the industry—Nick and Holly Janicki, who had just opened True REST, the first float spa franchise in the U.S. I was more curious than sold on the idea. But something told me to try it.
The water was warm. The salt held me up effortlessly. The room was silent.
And for the first time in years, so was my mind.
What I experienced in that first float wasn’t just relaxation. It was a recalibration. A return to self. A full stop. A place where I could slow down enough to feel present and clear. It was like stepping into my own internal operating system—and hitting reset.
From that point forward, I was hooked—not just on the feeling, but on the potential.
How Floating Helped Me Manage ADHD:
As someone with ADHD, I’m used to being overstimulated—mentally, emotionally, and even physically. Floating gave me the opposite experience.
It helped me:
Clear mental fog
Calm physical restlessness
Regulate my nervous system
Create structure in my thoughts
Process emotions without judgment
And it wasn’t just during the float. The effects carried over for hours, sometimes even days. I became more productive, more grounded, and more aligned with my goals. I could focus longer, communicate better, and start building momentum in my work and life.
From Employee to Entrepreneur: The 10-Year Journey:
That single float session planted a seed. Over the next decade, I committed myself to the float industry—not just as a participant, but as a builder.
I started by supporting Float Pod installations and helping scale the business. I worked with spa owners, consulted with float center founders, and stayed close to the frontlines of the industry. I saw the good, the bad, and the opportunity.
Eventually, I had the chance to take over Float Pod® itself—one of the earliest float equipment manufacturers in the U.S. I streamlined the product line, redesigned our pods and pools for better simplicity, and launched Float Pod® Pro.
Then I founded Float Plus Spa in West Palm Beach—our flagship location and a proof of concept for how a small float center (under 1,000 sq ft) can be both profitable and transformational for clients.
But there was still one piece missing: technology.
The Birth of Float Pod Pro & Float OS™: A Smart Ecosystem for Float Centers.
One of the biggest pain points I saw with spa owners was operational stress. The float experience was transformative—but the business of running a float center was anything but easy.
That’s why I created Float OS™—a smart operating system that automates your float center from top to bottom.
With Float OS™, spa owners can:
Control pods, lights, music, and sessions via iPad
Monitor temperature, filtration, and leaks in real-time
Automate cleaning and session turnover
Receive alerts and maintenance diagnostics instantly
Reduce labor and scale without burnout
It’s like putting your float center on autopilot—so you can focus on what really matters: delivering life-changing experiences for your clients.
My Mission Today:
Today, as the owner of Float Pod® Pro, Float Plus Spa, and the founder of Float OS™, my mission is clear:
Provide relevant and compelling smart solutions clients can only get from Float Pod®.
We’re not just selling pods—we’re selling the experience of clarity, calm, and control. We’re empowering wellness entrepreneurs to bring peace to others, while creating more peace in their own lives.
And it all started with a single float.
To Anyone Who’s Struggling to Focus, Build, or Breathe:
If you’re someone who lives in your head a little too much…
If you’re overwhelmed, overstimulated, or overworked…
If you’ve ever wondered what your life would feel like with just a little more calm…
Try floating.
It changed my life. It gave me a career. It gave me clarity. It gave me the tools to lead and the presence to serve.
And if I can build a business with ADHD and a dream—so can you.
Here’s to 10 years of floating forward. And to a lifetime of helping others do the same.
Interested in launching your own float business or upgrading your spa?
Let’s connect. I’d love to help.Float Pod® Pro – The Technology of Feeling Great™
Founded by floaters. Designed for dreamers.
